Who We Are…
Marketing Strategies & Solutions is a full-service marketing firm providing clients with integrated communications services.
Marketing Strategies & Solutions first opened their doors in 1997 in London, Ontario as a one-person operation. From the outset, the firm set itself apart from other marketing agencies with the ability to bring focused creative thinking to clients’ communication problems. Today, we are a tight-knit group of experienced professionals working closely to create effective solutions for our clients.
Meet the team
Scott Hill
Principal
Innovative creative solutions, attention grabbing campaigns and insightful strategic thinking are the hallmarks of Scott’s career. Working with leading international firms including Pfizer, Petro-Canada and General Dynamics Scott has been responsible for everything from global branding initiatives and corporate annual reports to product launches and sales support programs. Scott has developed corporate videos, created brand ads and collateral material, orchestrated DM, PR and trade show initiatives and helped design web sites. Equally versed in print, broadcast and new media, Scott brings a disciplined approach that starts with a unique idea and scales to the right tactical execution for the challenge at hand.
Robert Adeland, MBA
Account Manager
Prior to establishing Marketing Strategies & Solutions in 1997, Robert worked both sides of the marketing desk – as a client and as a Vice-President of Client Services with a major Canadian advertising agency. His career has spanned positions in industrial and retail marketing management as well as extensive advertising agency experience in client service and strategic planning. Robert’s personal philosophy of giving back to the community sets the example for our company and staff to take an active role in supporting a number of not-for-profit organizations.
Mina Thaler
Production Manager
Every company needs a talented individual who can multi-task with proven expertise in several business disciplines. That’s exactly why Mina Thaler has provided our company since 1998. What distinguishes Mina is her total commitment to the dual role as our Vice President and the detail-centred responsibilities of Production Manager. Mina’s administrative leadership ensures that our creative and management team function in harmony and that project work flows through the agency in an organized manner. Her strong focus and customer-first approach ensure that projects are completed on time and on budget.
Lyn Ibson
Creative Director
A respected London copywriter for more than 30 years, Lyn has served as Creative Director for award-winning creative teams throughout the region. His passion for clarity in defining creative goals, targets and tactics has been instrumental to the development of effective branding and campaign strategies in industrial, business-to-business and high tech sectors, and in support several high-profile charitable organizations. Recognized as an inventive communications planner and writer, Lyn fills a vital leadership role in creative direction for all of the agency’s current and prospective clients.
Adam Savage
Senior Designer
Trained in both traditional graphic design and multimedia production, Adam combines a broad palette of technical expertise with a fervent dedication to strong, consistent brand values – the ideal combination for compelling, integrated communications. Whether the task of the day is conceptual development of a logo or final construction of a new website, Adam is a tenacious problem-solver who is never content until his solution is the best it can be for our clients and their customers.
Over 23 Years of “Breaking New Ground”
Traditional marketing and advertising firms often start with an individual who offers an ability to draw or to write creatively, expecting that these skills will lead to the kind of answers that their clients need. The core skill at Marketing Strategies & Solutions is the ability to think creatively.
We distinguish ourselves by providing an extra set of eyes and ears that are keenly tuned to our clients’ businesses. We think on behalf of our clients and, also, we learn to think like our clients. As active listeners, we are often able to offer new perspectives and a fresh vision to the issues our clients face.
While the scope of our services has expanded with our growth, our guiding principles have remained constant, underscored by the personal philosophy of Robert Adeland:
“We see ourselves as an integral part of our community – of our social community as well as our business communities. We strongly believe in our obligation to make a positive contribution to the community, not only through donations of our time, knowledge and energy, but through the values we represent in the work we do every day.”
Contact us today to find out about our team and how we can help you with your communication needs.
